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SERVICES / PACKAGING

Freelance creative packaging designer.

I’m a freelance creative designer offering bespoke packaging design to help elevate your brand.

Packaging services

  • Label design
  • Packaging design
  • Packaging design development
  • Art-working
  • Supplying final print ready files

I specialise in bespoke packaging design services aimed at elevating your brand. In today’s competitive market, products are often judged by their packaging, making standout appeal crucial. Even if you already have a strong brand identity, but need assistance in bringing its story to life through beautifully crafted packaging design, this is where I can help.

Well-crafted packaging design can be the most effective marketing tool. A product that is creatively designed and engaging is bound to attract more customers than something that is cheap in appearance and quality. Therefore, successful packaging can make or break your product launch and determine whether your product will be a success when it’s released into the real world.

Whatever your packaging challenge, I can provide a successful design solution to give you an end result you can be proud of. I’ve been fortunate enough to have worked on a multitude of packaging projects in my 10 years as a designer, including over 3 years as the lead designer for a disruptive, global drinks company. This involved new brand creation for start-ups and rebrands for established drink brands too. These brands had already proven their worth in the spirits industry but needed a revamp. In addition to the alcoholic drinks industry, I have been fortunate enough to have worked in many different sectors, including food, soft drinks, FMCG, lifestyle, and wellness brands. I am always up for a challenge too.

VIEW MY DESIGN PROCESS >

Creative Packaging and Label design for a premium whisky brand.

Packaging design specialist

I offer comprehensive branding and packaging design solutions tailored to your needs. For new businesses lacking an established brand, I specialise in creating a bold brand identity that aligns with your product. This identity is then seamlessly integrated into all future packaging designs. My approach focuses on generating innovative ideas and concepts that directly address your brief. The end result is a final shelf-ready product that you can be proud of.

Ready to enhance your brand with stunning packaging design? Let’s discuss your project today and bring your vision to life!

“ Lara played an important part in the development of our rum brand and label. She understood our brief and spec and created some wonderful designs, it was a shame we couldn't use them all. Lara is always super supportive and emphatic, which I particularly appreciated as a novice in this industry. I can't thank Lara enough, and look forward to our product launching soon. ”

Anthony Delaney, Solar Reserve Rum Co.

“ Lara's support and expertise to support with a whisky label design was amazing. Efficient, patient and skilled! Would highly recommend to anyone looking for branding/design. Thanks! ”

Megan Burns, Speyside Capital

“ Lara worked as a freelance designer at Designmatic for over 5 years. I’d have no hesitation in recommending her as she has a great eye for detail and was equally comfortable in packaging design and branding. She also has a great personality, is very reliable and works very well under pressure. ”

Scott Thomas, Designmatic

Get in touch

Interested in finding out more or working together on a project?

I’d love to hear from you, lets talk about your project.

t: +44 (0) 7813 452100
e: hello@laracaiulodesign.co.uk